Archive for December 5th, 2017

Holiday season events taking place around the borough

By Patrick Rocchio

Bronx Times

The holiday season is being celebrated throughout the borough by many organizations.

From tree lightings in Throggs Neck and Westchester Square to toy giveaways and ongoing promotions at some 80 stores in the Fordham Road Business Improvement District, there will be a lot to do and experience in coming weeks.

In Throggs Neck, Assemblyman Michael Benedetto and the Throggs Neck Merchants Association are teaming up to bring the community its annual Christmas Tree Lighting and visit from Santa, who will be giving out toys, courtesy of the merchants, to the kids on Sunday, December 3 in an event beginning at 5 p.m. at Derosa O’Boyle Triangle.

After the tree is lit, Santa Claus is typically spirited to the location on a fire truck provided by Edgewater Park Volunteer Fire Department, and gives away gifts and takes pictures with the children.

Once again this year, the assemblyman said, the St. Benedict’s Choir will entertain the children and their families.

“There is a rather festive atmosphere,” said Benedetto. “It is a community affair bringing people together and everyone has warmth in his or her hearts.”

“It is a great kickoff to the holiday season,” said Bob Jaen, TNMA president, adding that the merchants will distribute over 1,000 toys.

Over on Fordham Road, Santa Claus is coming to town at Bryan Park on Friday, December 1 from 6 to 9 p.m. for the 13th Annual Sparkling in the Heart of Fordham kick-off event.

Toys will be distributed to the first 600 children, and there will be music, performances by Fordham University’s Gloria Dei Choir and entertainer Rhina Valentin, along with raffles and prizes.

There will be a lighting of a 20-foot tree in the park as well.

“It is packed every year,” said Daniel Bernstein, Fordham Road BID deputy director, speaking of the December 1st extravaganza. “Last year we had 3,500 people.”

The event kicks off a promotion that includes discounts at 80 merchants from December 1 to Sunday, December 17, said Daniel Bernstein, Fordham Road BID deputy director.

Participating stores along the borough’s largest shopping strip are offering ten percent discounts, with shoppers who bring a BID newspaper advertisement, a MetroCard, a printout from the BID’s website or an invitation to the December 1 event having access to the discounts.

The Westchester Square Business Improvement District will be hosting ‘old St. Nick’ at Williambridge Road and East Tremont Avenue during their fifth annual Holidays in the Square event on Friday, December 8.

Lisa Sorin, WSBID executive director, said that this year’s event will include not only Santa, who will be giving out toys to children while supplies last in Owen Dolen Park, but also yuletide carolers visiting stores and stilt walkers entertaining crowds.

The event will kick off at 5 p.m. that evening, she said, adding hot chocolate and cider will be served.

At the Throggs Neck Shopping Center, children will have the opportunity to have their pictures taken with Santa Claus on Saturday, December 8 and Sunday, December 9 and on Saturday, December 16 and Sunday, December 17 between 2 and 7 p.m.

Reach Reporter Patrick Rocchio at (718) 260?4597. E-mail him at Follow him on Twitter @patrickfrocchio.

Source: Bronx Times Reporter

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CI Chamber Honors Business Leaders

By Robert Wirsing

Bronx Times

The City Island Chamber of Commerce toasted several exemplary local leaders at its 107th Dinner Dance on Saturday, November 18 at Pelham Split Rock Golf Course.

This year’s honorees included Catherine Scott Achievement Award for 20 Years or More in Business recipients Joe Burck, JJ Burck Hardware and Marine, Susan Hayes and Donna McGowan, City Island Diner and Elliot and Monica Glick, Starving Artist Gallery; Tom Ceretta Ceremony Service Award recipient Councilman James Vacca; Sam Bierman Business and Community Service Award recipient Chris Cullen, The Island Current; The Community Service Award recipient Masonic Temple and New Business Award recipients Andrew McGuire, City Island Laundromat, Robert A. King, architect and Teddy Pryor, attorney.

Source: Bronx Times Reporter

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Zaro’s Family Bakery reopened in Parkchester to fanfare

By Bob Guiliano from The Bronx Times

Zaro’s Family Bakery reopened amid fanfare on Wednesday, November 22, in Parkchester, where it was located from June 1959 until it closed in 2015.

The ceremony was attended by Zaro family members, along with Borough President Ruben Diaz, Jr. and Senator Ruben Diaz, Sr.

“We had a short hiatus and we’re now back and thrilled to be back in the Bronx,” said owner Stuart Zaro during the grand reopening festivities.

“Parkchester has been part of our makeup forever,” Zaro said. “We opened a little bit yesterday and mostly today. We’re very proud to have the borough president and his father to join us today to celebrate with us.”

“We are here to announce that Zaro’s is back in Parkchester, and we’re here with Stuart Zaro and the whole Zaro family,” said Diaz Jr.

“When they departed from this place a couple of years ago, I have to tell you it was one of the most emotional days for Bronxites and for this immediate community,” Diaz Jr. said.

Both Diazs expressed thanks that Zaro’s is back in Parkchester, on time for Thanksgiving.

“We have so much to be thankful for,” Diaz Jr. said. “We are thankful for our families, I’m thankful for my dad, I’m thankful for good health in our family, I’m thankful that the Bronx gave me another term to serve for four years.”

Diaz Jr. also spoke about gains in the Bronx on economic development, job creation, new businesses, and also “making sure that those who have been with us for many, many decades still have a home here.”

Michael Zaro announced that when customers came to Zaro’s on its grand reopening the day before Thanksgiving, that 25 percent of the proceeds would be going to Puerto Rico relief efforts.

To commemorate the event, the Zaro family pledged to aid ongoing humanitarian efforts in Puerto Rico following the devastation caused by Hurricane Maria earlier this fall.

Zaro’s new storefront, at 1309 Metropolitan Avenue, “has an indoor/outdoor feel provided by new glass doors opening on the side,” said Josh Birns, leasing director for the landlord, Olshan Properties, in a news release.

Birns added that the site is “just two spaces down from the original location, still steps from the (#6 Parkchester station). We’re confident this will be another home run location for them.”

Zaros previous location was on Hugh Grant Circle from 1959 to 2015. A Boston Market franchise leased its former space.

It originally opened in 1927 in the Bronx on the Edward L. Grant Highway.

It has six other locations in New York City and one in New Jersey.

“We’re thrilled to be back in the old neighborhood and to see so many warm and familiar faces again,” said Brian Zaro, executive vice president of Zaro’s Family Bakery, in the release. “As we heat up the ovens once more, we do so (Wednesday) in aid of our friends and family in Puerto Rico who are dear to so many of our valued customers in Parkchester and throughout the city.”

Reach Reporter Bob Guiliano at (718) 260-4599. E-mail him at

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